• Cover Page

photos by matt

  • Cover Page

Miller High Life Redesign


July 22, 2010
by Matthew Rodriguez

Brand New analyzes Miller High Life's redesign of their brand packaging and graphics. It's subtle to the untrained eye, but everything was updated including Lucy otherwise known as "The Girl in the Moon." Supposedly she was originally a drawing of the granddaughter of Mr. Miller, who must be stoked that in addition to a nose job, Lucy 2.0 now features a deeper cleavage.

Comment

Posted in Design
Newer
Older
Top